HP Indigo Press


To deal with the industry rapid evolution, Impressions acquired digital technology that prints exceptional quality, comparable to offset printing, and capable of printing individually unique image and message on each marketing piece to implement 1-to-1 direct mail campaigns.




This new press offers an exceptional print quality, comparable to offset printing. This technology offers a multitude of possibilities and interesting solutions in terms of productivity and profitability.


Advantages of the HP Indigo press

  • An outstanding quality of printing
  • A precise reproduction of Pantone colours
  • The only digital press capable of reproducing 85% of Pantone colours and the capacity to mix PMS colours
  • The only digital press to use liquid ink
  • A forward-looking approach on the environment
  • An ability to manage complex variable data printing

Ink


The key to HP digital printing starts with patented liquid HP ElectroInk. This technology delivers offset-quality digital printing by electrically controlling the location of print particles as small as one micron,smaller than is possible with dry toner technology. This small particle size produces higher resolution, higher gloss, sharp image edges and very thin image layers that are similar to conventional offset printing - all while exceeding the quality achieved by competing digital printing technologies.

HP ElectroInk inks do not contain lead, cadmium, mercury and hexavalent chromium in a combined concentration exceeding 100 parts per million by weight of the ink in a dry state.

HP Indigo prints are de-inkable using standard processes. De-inking is a key initial step in paper recycling where ink is separated from the paper fibers. De-inking tests of HP ElectroInk results were in the same range as dry toner.

Contact us if you wish to receive free samples of products printed on our HP Indigo Press.


Papers


The type of paper used with the HP Indigo press play a crucial role in the quality of the printed product. For that reason, HP implemented a stock certification program for the Indigo presses. The media certification procedure incorporates several procedures. After passing a short initial screening evaluation, the substrate is passed on for a more comprehensive evaluation looking at the performance of the particular substrate within the press.


Literature waste – a financial and environmental issue
Commercial printers worldwide currently produce about 500 billion pages a year in marketing collateral, totaling about $59 billion in revenues. (Souces: Pira International Ltd., Caslon). Of these pages, an estimated 31% becomes obsolete and is thrown out, creating enormous amounts of waste. (Souce : CapVentures).

Businesses are now more conscientious and sensible to this type of waste, even more for the negative effects on the environment! They are now taking the necessary steps to fix this very common issue.


The true cost of print communication


For every $1 of printing there are $5-8 or other costs.


 

No wonder the revenues of offset printing only increased by 3% while digital printing increased by a dramatic 23%.


Sources : Entrevues des propriétaires de
HP Indigo